EU Top of the Pops

September 24, 2007 at 6:16 pm Leave a comment

A week or so ago we did a round up of the institutions, parties and MEPs we had found surfing the EUtube. We also mentioned a site we had come across called TubeMogul, which allows you to compile and contrast traffic to videos on YouTube and 8 other video sharing platforms. Well a week on we thought we’d share some of the graphs that the tool can create for you. It’s free of charge at present, after a simple registration process. You have to wait a day for your data but then you are off.

We have sought to keep it simple, so we’ve contrasted the traffic for the main three political European groups (sorry UKIP) since the last entry on the subject. Despite the prevalence of Socialist MEP bloggers it seems their group is a little bit behind in the video stakes.

You can also look at the cumulative numbers, which in the case above would show the ALDE with a commanding lead. Interestingly, once you have inputted the channels you can then drill down to see the breakout of traffic over time for individual videos on the channel. As we have done here for EUTube, which is the only one of the featured YouTube channels getting serious visitor figures.

Note that on Thursday last week the UEFA/Commission video on featuring armchair football, which incidentally is worth watching, managed to overcome our favourite “Come Together” Commission offering. A case of a vid going viral for a day – or simply lots of people at UEFA having a look? Finally, here is one for the MEPs, where iJules leads the field this week.

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Entry filed under: European Commission, European Parliament. Tags: , , , , , , , , , , , , , , , , .

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A blog on politics, policy, public affairs and communications in Brussels and the European Union. The blog is written by the team at Fleishman-Hillard in Brussels. Views expressed are personal and do not reflect those of the company or its clients. You will find the contact details of our team at www.fleishman-hillard.eu

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